Why hire a Content Marketer?
Before hiring a content marketer, you might ask, what will you get from content marketing?
The search engine is massive! Most online activities begin with it, and Google Search alone leads the global online search market share by more than 70% and results in billions of website clicks in a month. So you are missing an opportunity if you don’t work on positioning higher in search engines.
Many companies know that your website gets more visibility and organic traffic with a higher search engine rank. The more people find you, the more people will learn about your business.
The content you put out attracts inbound site visitors, and if it is only marketing without quality content, then it will not be effective.
Content marketers are pretty good at this. They can play around with search engine optimization (SEO) and work on producing and marketing the quality content that will create interest and capture leads.